We often think building courses is the ultimate passive income play.
But the reality is that selling a course is neither easy nor passive.
I only made about $1500 from two courses I built in the last 6 months.
Considering I spent 3 months on the first course, and 2 weeks on the second, I probably won’t break-even on either course for a long time.
I also have a sales conversion rate of 1.5%.
That means for every 100 people who land on my course pages, I can expect to make 1.5 sales.
Driving 100 people to a course page is actually very difficult, as it requires somewhere between 50k-100k post impressions to get there.
While attainable for people with a mid-5 figure audience, I’d have to post an insane amount to get that many post impressions to make a sale.
I thought with
- 13k followers on Medium
- 12.3k on LinkedIn
- 2.7k on Twitter
- 2.7k on my Substack
that that would be enough to make sales.
But I have a feeling this is still too small of an audience to really make a dent.
If you have any questions on launching a course, I'll answer them below :)
Submitted January 24, 2023 at 02:36PM by k2h66p26 https://ift.tt/37De2bm
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